Kinnevik is known for its entrepreneurship and we would like to share our knowledge in starting and building up companies. In January 2010, Reach for Change was launched, which is a cooperation between Kinnevik, Korsnäs, Metro, MTG, Tele2, Transcom and Hugo Stenbeck’s Trust. Playing for Change is a challenge to innovative social contractors, who want to work for a better world – and get paid for doing so. This is the first time that the companies in the Kinnevik Group have ever conducted a joint effort of this type. The goal is set high – to contribute to a better community through entrepreneurship and a business approach.
Read more at http://reachforchange.org/